I was hanging out with my buddy Nathan the other day who I actually worked with at an agency a few years ago. He told me he was rooting around some of my old files looking for something and came across a big Illustrator file full of logo experiments. Now, these experiments were actually for a client at the time but what I was building and exploring was axed before it was even shown. Bummer, right?
But everything happens for a reason. I liked the progression and experiments so much that I ended up using them directly to develop the current Signalnoise logo. When people in the office weren’t looking, I’d open that AI file to play with it and eventually landed on my rainbow sun. Funny how that happens, huh?
So, shown here for the first time are the little steps and experiments I noodled around with. Very different directions that all led to my final. A big thanks to Nathan for sending this file over, I hadn’t seen it in years.